Damià Serrano

Covid-19, despite the impact it has had on the tourism ecosystem, has represented a unique opportunity to rethink the model and reorient it towards sustainability. In this sense, different initiatives have emerged that formulate proposals to regenerate tourism through a socially equitable, environmentally respectful, and economically sustainable model. But, now that recovery is in sight: what have we learned from the pandemic? Has it served to speed up certain processes? What trends will remain over time? Jointly with The Future of Tourism Coalition we will know what the proposals for the tourism of the future are. Also what is the vision of the private sector on the recovery of tourism and from the natural areas that have been one of the great destinations of proximity tourism in the last two years.

This panel involves three approaches to the impacts that the covid have generated on tourism in the last 2 years: the economic approach, the environmental approach and the social and cultural one. The focus will be more on the recovery process than how deep has been the impact. It will try to debate among the main streamlines are on the table to become the tourism models more resilient, sustainable and equitable.